ABOUT
US
Y+X Entertainment is a multi-dimensional entertainment group committed to creating impactful, story-driven experiences across film, television, live events, and emerging media.
O
u
r
To build stories that awaken light,
spark imagination,
and nourish the soul.
Mission
To unlock possibilities, create a lasting legacy, and illuminate the world through purposeful entertainment.
O
u
r
Vision
Why “Y+X”?
🔹 "Y" represents our WHY. Why do we create? Why do stories matter? It reminds us of our purpose: to inspire, to uplift, and to create lasting impact.
🔹 "X" symbolizes infinite possibilities. The unknown, the unexpected, and the breakthroughs we help bring to life.
🔹 "+" is our foundation of connection and growth. We unite visionaries, brands, and creators to build stories that go beyond entertainment.
Lumiverse
Cultural Manifesto
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Lumi- → 来自 lumen（光）
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Miracle 奇迹 → 拉丁语是 miraculum
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-verse → 来自 universum（宇宙）
We are dreamers.
We are builders.
We are guardians of light.
In a world clouded by noise, we seek the silent pulse of wonder.
In a culture saturated with distraction, we call back the yearning for truth.
We believe that every story is a seed — planted not only to entertain,
but to awaken, to heal, to build bridges across unseen worlds.
We believe that light — real, radiant, resilient — can cut through darkness.
That miracles — quiet or wild — are not rare, but waiting to be revealed.
At Y+X, we build not just films, series, concerts, or experiences.
We build a Lumiverse — a living, breathing constellation of creations, stitched together by faith, beauty, courage, and imagination.
Each project is a star.
Each artist, a bearer of flame.
Each audience, a participant in the unfolding of wonder.
We stand at the crossroads of art and spirit, of vision and action, of East and West, of what has been and what could be.
We are the architects of a Lumiverse — a universe of light and miracles.
Join us.
Plant the seeds of hope.
Kindle the fires of wonder.
Awaken the sleeping miracles waiting in every heart.
Y+X Entertainment Unlocking Possibilities. Creating Legacy. Illuminating the World.
(Internal Use: Written by Vivian Yin, Founder of Y+X Entertainment..)
Vivian Yin
– A Legacy of Storytelling, Strategy, and Impact
Recognized twice by The Hollywood Reporter as one of The 20 Most Powerful Women in Global TV, Vivian Yin has led groundbreaking projects across China, Europe, and the United States. As the Founder & CEO of Y+X Entertainment LLC, she pioneers new paths in short-form drama, immersive experiences, and cross-media IP development. Her career bridges creative artistry with commercial vision, driven by a deep belief that storytelling can change lives and leave a lasting legacy.
Before founding Y+X, Vivian Yin built an extraordinary career in global entertainment — shaping iconic IPs and redefining cross-cultural storytelling.
Today, Vivian leads Y+X with a higher calling:To build a Lumiverse — a constellation of light, stories, and miracles that illuminate hearts around the world.
Founder’s Legacy